Alpha Grid’s Auriens video has been listed by Forbes as one of the most inspiring pieces of branded content of 2017.
The video features Charles Eugster, a remarkable 97-year-old in peak physical condition who competes in Masters’ athletics events.
Created for luxury retirement developer Auriens, Forbes describes it as being ‘perfectly aligned with Auriens’ brand messaging that “age is just a number”.
Alpha Grid shot the video in Switzerland, following Eugster through a day of training. It includes beautiful aerial footage of him running through falling snow in the forest, captured by drone in extremely challenging conditions.
The 8 videos in the Forbes list were chosen because they were ‘so memorable and captivating they inspired you to create your own content masterpiece.’